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Listing ID #8966

Vice President of Marketing

Candidate: #157544
Current Position: Vice President of Marketing
Industry: Retail, QSR
Education: MBA Business Administration
Experience: 20+ years in Marketing and Sales
Relocation: Open

Scope:
This top-tier Vice President of Marketing and Sales within the Convenience Store-Retail industry has 20+ years of innovative experience managing Marketing and Category management functions. They have worked for some of the most sought out organizations in the industry. We highly recommend that you look at their full profile to gain more insight into this candidate’s background.

Accomplishments:

  • Restructured Marketing Dept. from Regional Marketing Managers to centralized Category Management in first 85+ days
  • Developed and implemented Foodservice program
  • Implemented new alcoholic beverage sets resulting in sales increase up 741%+
  • Created and implemented a marketing directive resulting in 11%+ increase in inside sales
  • Implemented Foodservice initiatives with 3rd Party delivery services
  • Upgraded Digital Menu presentations, executing an extensive food photography shoot
  • Supervised Category Managers, Foodservice Director, QSR Director, Merchandizing Manager, Brand Manager, Supply Director and Pricebook
  • Negotiated a Contract with transportation logistics net gain $2+ million – $550,000+ in transportation, Foodservice waste $145,000+, Bad Merchandise by $450,000+ and added an additional delivery per week to all stores.
  • Developed a best-in-class Social Media Program
  • Designed a program for proprietary ice cream and tea that doubled sales of those products to $28+ million per year

Haskel Thompson & Associates:
Since our founding in 1979, we have been the go-to recruiting firm within the Retail, QSR, CPG, Private Equity, and Petroleum industries to bring your organization top-tier talent. With our proprietary and extensive vetting process, you can rest assured that you will be adding highly educated, knowledgeable, and qualified candidates to help grow your organization.

For more information about this candidate, please contact Phalynn Meeds at 239-302-3571 or Phalynn@haskelthompson.com